User Experience and User Interface Defined | Charter Global

User Interface Development is defined as the development of websites, web applications, mobile applications, and software. The User Interface plays a key role in the software development life cycle [SDLC]. Most people assume UI development services is all about creating websites and writing HTML, CSS, and JavaScript, but user interface goes far beyond these technical terms. The goal of the user interface is to make the user’s interaction as simple and efficient as possible, in terms of accomplishing user goals.

Think about it this way: The user experiences only front end interactions, such as the look and feel of the website/application. More often than not, they don’t concern themselves with the back end – like app design, coding elements, or methodologies employed in content layout. What’s more, users need to feel engaged and at ease when they visit your website. That’s where UI engineers come into the picture – to fulfill this task.

Cultivating a User Interface can be divided into two phases in website or application or software development services:

1. Research + Design
2. Development

Research and Design:

Research and analysis are all about interviewing users & project stakeholders and gathering their input to create a requirements document that includes personas, user scenarios, user behavior, and user experience evaluation metrics. During this phase, it is also important to understand the target audience so as to better cultivate a user experience design.

Business analysts and a user experience team usually lead the research phase. Both teams collect all information and inputs from users and project stakeholders in order to discuss technical terms with developers and project managers. Lastly, they prepare final documentation.

With the help of documentation, UX teams start the design process. They first create the wire frames to bring a rough idea to the project stakeholders and users. Wireframes are presented as a comprehensive screen layout consisting of black and white sketches of every screen in the application. At this point, the visual and graphic design processes dictating the visual appeal have not yet begun.

Wire-frame Example:

Next, developers must focus on creating prototypes that will simulate the real application. A prototype can contain one or more features, but it actually does nothing. It merely simulates the behavior of a real application, and users can see color combinations and minimal functionality in real time. Wire frames/Sketches and Prototypes are done by UX designers.

Tools to create Wireframes and Prototypes:

• Balsamiq Mockups
• Axure
• Gliffy
• iPhone mockup
• InDesign
• Photoshop
• Fireworks
• Dream weaver

UX Designer Role and Responsibilities:

1. Strong conceptualization ability, strong visual communication ability, drawing skills and sketchbook technique.
2. Strong working knowledge of Photoshop, Illustrator, InDesign, Fireworks and associated design tools.
3. Strong working knowledge of HTML, CSS, JavaScript/JQuery.
4. Experience with user interface design patterns and standard UCD methodologies.
5. Excellent verbal and written communication skills, especially the ability to clearly articulate design decisions with stakeholders and development teams.
6. Understanding of common software development practices.
7. Solid understanding of user-centered design principles, careful attention to detail, and ability to grasp complex, nuanced product requirements.
8. Collaborating on user experience planning and researching interaction design trends.
9. Researching technology trends.

Note: Responsibilities would be based on company and project requirements.

Read More: A few examples of UI Developer technologies

Reference Links:

https://www.charterglobal.com/user-interface-development/

https://www.charterglobal.com/technology-solutions/application-development/

https://www.charterglobal.com/technology-solutions/mobile-apps/

Understanding the Difference Between Machine Learning vs. Artificial Intelligence | Charter Global

Machine Learning Development Service

ML is technically a subset of AI. Essentially, ML provides systems the ability to automatically learn and improve from experience without being explicitly programmed; focusing on the development of computer programs that can access data and use it learn for themselves.

In other words, Machine Learning Development Service relies on processing big datasets, while detecting trends and patterns within that data and essentially “learning” about these trends along the way.

Like people, machines have the ability to “learn,” acquiring knowledge and/or skills through their unique experiences. For example, say you have an ML program with lots of images of skin conditions, along with what those conditions mean.

The machine learning algorithm examines the images and identifies patterns, allowing it to analyze and predict skin conditions in the future.

When the machine learning algorithm is given a new, unknown skin image, it will compare the pattern in the current image to the pattern it learned from analyzing past images. In the instance of a new skin condition, however, or if an existing pattern of skin conditions changes, the algorithm will not predict those conditions correctly.

This is because one must feed in all the new data so that the algorithm can continue to predict skin conditions accurately.

Artificial Intelligence (AI)

Unlike machine learning services, AI learns by acquiring and then applying knowledge. The goal of AI is to find the most optimal solution possible, by training computers a response mechanism equal to or better than that of a human being.

In the instance of adaptation in new scenarios, Artificial Intelligence services is perhaps the most ideal.

Let’s take a simple video game, for example, where the goal is to move through a minefield using a self-driving car. Initially, the car does not know which path to take in order to avoid the landmines.

After enough simulated runs, large amounts of data are generated concluding which path works and which paths do not. When we feed this data to the machine learning algorithm, it is able to learn from the past driving experience and navigate the car safely.

But, what if the location of the landmines has changed? The machine learning algorithm does not know these individual landmines exist, rather, it only exclusively knows the all it knows the pattern resulting from the initial data.

Unless we feed the algorithm the new data so it can continue learning, it will continue to guide along that (now incorrect) path.

Enter, AI – capable of analyzing new data in an algorithm to determine multiple factors; answering questions like, why did the paths change? Which direction is most ideal, given the new circumstances, and where are the new hot-spots? It will then codify rules of those hot-spots where the land mines exist.

Slowly, AI will begin to avoid them altogether by following the new trails – just like people, learning and adapting to new boundaries and environmental challenges.

The Future is Now with AI and ML

So, by now, you’ve learned the basic differentiating factors between ML and AI. Machine learning uses past experiences to look for learned patterns, while Artificial Intelligence services uses the experiences to acquire knowledge and skills, then applies that knowledge to new scenarios.

It’s clear that both AI and machine learning have valuable business applications, empowering companies to respond quickly and accurately to changes in customer behavior and solve critical business problems.

As the adoption of AI and ML become more commonplace, namely predictive analytics and data science will see a massive uptake in virtually all industries across the marketplace.

For More Information, Please visit our website:

https://charterglobal.com/technology-solutions/machine-learning/

Reasons Why Mobile Apps Fail | Charter Global

The speed at which the mobile industry is growing is consistent with the speed of apps proliferation. New apps are added to app stores almost daily, where they compete for user attention. Among other reasons, the increased competition has also increased the chances of failure. When apps fail, money, time and other resources are lost, therefore no app developer wants a failed app. Knowing the causes of app failures will help to avoid these pitfalls in order to ensure success. Because of this, all factors must be put into consideration to understand the reasons why mobile apps fail from the business, development, user, and marketing aspects.

Business Reasons for Mobile App Failure

Building a custom mobile app development company that will succeed requires a solid business strategy. Without a good strategic plan, there could be a delay in the development process or with a poor-quality product being built. In addition, when the strategy does not take users into account, user-related issues may come back up that could have been avoided from the start. Other developers get distracted from their initial strategy by trying to over-perform, hence leading to a disaster. A great tip towards mobile app strategy is to thoroughly evaluate the reasons for building the app and how to best provide value with it.

Another business mistake some developers make is blowing the budget. In order to prepare the budget, thorough evaluations and careful estimates of the time and resource requirements to build a great product must be made.

Development Reasons for Mobile App Failure

It’s frustrating for users when an app performs slowly, reports lots of errors, crashes often, or functions abnormally. In turn, those users may leave negative reviews, impacting future sales and downloads. The developer wouldn’t have these issues if the following problems were taken care of:

Device compatibility: It is always very important to check apps for compatibility with operating systems, and carrier networks and devices. Every mobile platform has its own individual interface guidelines and operates in unique ways.

Quality assurance: Do not launch the app without QA automatic testing. If an app is not tested properly, the user experience will be ruined with bugs.

User Reasons why Apps Fail

A study showed that 80% of users try a problematic app 3 times or less before deleting it (and of course leaving bad feedback). A crashing or freezing app can be frustrating. Who would stick to a non/slow-performing app when there are better options out there?

Every mobile app must offer a compelling user experience to be deemed successful. Take major note of the user design, not forgetting load time and available features. A major focus must be placed on UX/UI best practices.

Secondly, an over-complicated app is not needed! Keep it simple. Users are much more comfortable with simple elegant app designs. Businesses trying to create an all-in-one app that solve every problem will end up with an app that’s only good for the trash can.

Marketing Reasons why Mobile Apps Fail

In this age of unlimited apps, marketing is crucial to the success of an app. Therefore, current marketing trends must be known for a great mobile app marketing strategy to succeed. Here is a list of marketing mistakes developers make:

1. Weak or no marketing
2. Poor market research
3. Neglecting the competition
4. Ignoring customer feedback and engagement

Always put these factors in perspective for a successful application launch. This will help to prevent/remedy any mistakes that could make a failed app.

Contact Us

A lot of thought is required when developing a mobile app. Let Charter Global help by providing your enterprise a full-service mobile app development. Contact us today.

Reasons to Create a Mobile App Development for Your Business | Charter Global

Reasons why you should opt for mobile app:

1. Increased customer engagement.

A staggering 83% of all smartphone users begin their day by looking at their smartphones and using apps. According to CNN, the average American accumulates 10 hours of screen time daily. This is something businesses should take advantage of to ensure they reach as much customers as possible. The level of engagement mobile apps receive is several times higher than that of normal websites. With a well designed and user-friendly mobile app, visibility to a wider range of customers and prospective is guaranteed.

2. Brand Awareness and Recognition

One easy way to put your brand out there in the market is through custom mobile app development. Owning an app puts the business in the face of consumers as a solid vendor they can rely on as they make their buying decisions from the few or many choices available. Users easily associate a brand with its mobile app types and the experience they get as they use the app never leaves them, hence the importance of creating a great app. A mobile app will keep reminding users about the brand. Even when they’re offline or using other apps, they will regularly view the app icon in their app list. This would always keep the vendor at the forefront of customers’ minds.

3. To take advantage of location-based tracking

Location tracking is very important in app development, as it opens the door to new ways of targeting customers for different marketing campaigns and driving increased action from them. Some of the most successful shopping apps use location-based notifications to alert users about the latest discounts and deals available at their nearby stores.

4. Increase product value

Mobile app development company can help in the delivery of products and services in a much more effective and timely manner. Highlight and promote the most valuable aspects of products or services through the app and increase their effectiveness with tailored options and features.

5. Faster and Seamless experience

Apple and Google have minimum speed requirements to list mobile application development company. This ensures a quicker and smoother experience for users resulting in more action and higher engagement levels. Frequent and thoughtful testing is the key to maintain a best-in-class experience that attracts and converts users.

6. New revenue streams

There are several other ways of making money using an app outside of the core reasons. Using in-app advertisement and sponsorship methods, apps can generate money through third party. Mobile Apps can also be monetized by introducing in-app purchases. It is however important to not sacrifice the customer’s convenience or the core purpose of the app on the altar of side earnings.

7. Increase brand image

A mobile app makes any business, big or small stand out, and gives the business an impression of being tech-savvy. Mobile App Development also make the details (location, contact, etc.) about your business more easily available, which is obviously very good for the company.

8. Makes it easier to promote products

Companies with mobile apps make better impressions than those without one. A mobile application development will make a business stand out. Frequent updates help develop customer interest in the company’s products. It will also help save money and effort in other types of promotional techniques, such as advertisements in newspapers and billboards.

9. Increased and faster sales

Mobile application is a tool for increased sales as it attracts and retains customers. All a business needs to do to meet up sales deadlines using applications is to create push notifications about promotions, bonuses and discounts to motivate customers to make a purchase. This can be sent to as many customers across certain geographical locations, times and periods. A “limited time” promotional coupons can be sent via mobile business app to customers. Such promotions encourage sales and will also provide publicity to the business.

10. Analytics made easy

Every efficient marketing campaign requires good analytics. The mobile app technology has immensely helped in the sourcing of information regarding customer preferences, how they use money and time and other important facts that would help place the business in a position to increase production and sales. A mobile app will help business owners track downloads, user engagement, and the products that users show interest in. It’ll also help determine how to make products more customers oriented.

Read More: https://www.charterglobal.com/reasons-mobile-app-business/

The Future Impact of Artificial Intelligence (AI) | Charter Global

Preparing for The Future – The Government’s Role

Artificial Intelligence Services holds the potential to be a major driver of economic growth and social progress. If industries, society, government, and the public work together to support development of this technology with thoughtful attention to its potential and managing its risks, then everyone will benefit.

The U.S. government has several roles to play. Participation in conversations about important issues is key; this is to help set the agenda for public debate. In fact, this initiate can monitor the safety and fairness of applications as they develop, and adapt regulatory frameworks to encourage innovation while protecting the public. Another utility the government can provide is public policy tools to ensure that disruption in the methods of work enabled by AI increases productivity while avoiding negative economic consequences for certain sectors of the workforce. Not only this, but the government can support basic research and the application of AI to public good. One of those features is to support development of a skilled, diverse workforce.

Government can apply AI to serve the public faster, more effectively, and at a lower cost. Many areas of public policy, from education, to defense, to environmental preservation, and criminal justice, will see new opportunities and new challenges driven by the continued progress of AI. To enable these policies, it’s crucial for the U.S. government to understand and adapt to these changes.

AI Morality

As the technology of Artificial Intelligence continues to develop, practitioners must ensure that AI-enabled systems are governable. This is to ensure they are open, transparent, and understandable. In essence, AI must work effectively with people, so that their operation will remain consistent with human values and aspirations. Researchers and practitioners have increased their attention to these challenges, and should continue to focus on them.

Developing and studying machine intelligence can help us better understand and appreciate our human intelligence. Used thoughtfully, Artificial Intelligence can augment our intelligence and help us to chart a better and wiser path.

Charter Global

Charter Global offers AI resources to a variety of different types of projects. Consult us for expert help, and learn more about what we can do to achieve your Artificial Intelligence goals.

Read More: https://www.charterglobal.com/artificial-intelligence-impact/

Look Out for These 7 Trends in the Internet of Things (IoT) | Charter Global

The internet has become a beastly enterprise, with the past ten years seeing more technological advancements than perhaps any other industry. The Internet of Things (IOT), for example, is one such advancement gaining immense traction in the marketplace. Here are 7 IoT trends to look out for this year.

1. Big Data Convergence:

IoT is changing the way we live and conduct business exponentially, generating a huge amount of data in the process. Big data platforms, for example, are usually made for supporting the demands of large-scale storage and for performing investigative work.

Interestingly, IoT and big data have a lot in common. Smart devices, for example, are now being designed specifically for the purpose of digesting massive amounts of system and user generated data. The cloud has proven instrumental in meeting analytic and storage requirements in the realm of big data. Moving forward, the junction between IoT and big data will definitely be a trend on the rise.

2. Data Processing with Edge Computing:

Albeit a powerful force, weaker elements in IoT are evident in the addition of devices behind the firewall of the network. While Securing the devices may be easy, securing the IoT itself proves a trickier phenomenon. Thus, security measures must exist between the network connection and the software applications linking to the devices.

Perhaps the most notable benefits of IoT are it’s cost-effectiveness and efficiency, especially in data processing. Rapid-fire data processing is prominent in most smart devices, re: self-driving vehicles and intelligent traffic-lights (aptly coined, “smart lights”). Edge computing has been proposed as a potential solution, gaining immense popularity.

Edge computing usually outperforms the cloud when it comes to speed and cost. Faster processing translates to lower latency, which is one of the premium benefits of edge computing. Data processing with edge computing will see an uptake in IoT trends in the near future, for certain.

3. Auto-ML (Machine Learning) for Data Security:

In present days, developers are tasked with finding newer methods in which people can share data securely by the use of block-chain-like technologies. Many industrial companies are learning how to trust and accept the forecast of machine learning models (otherwise known as “predictive analytics”), and will acclimatize their operations for preventing the downtime by model outputs.

Machine learning model training will likely become a highly automated process. Industrial companies in particular will increase the large capital assets, particularly in cloud computing, in the near future.

4. IoT – Massive Growth Coming:

When it comes to data analytics, IoT is perhaps the most promising technology to date. Smart devices ingest more data and information about the devices and users, and by 2020, it is expected that IoT devices will exceed 31 billion. Today, we see IoT devices as the major part for reporting and tracking.

IoT is capable of the extraction, storage, and analysis of massive data stores. When coupled with other ground-breaking technologies, like Artificial Intelligence (AI), for example, the essential data can be appropriately measured, filtered and categorized. IoT trends will most definitely see an increase in the amount of “work” smart devices are doing. What’s more, they will serve to assist data scientists and technicians in providing powerful, insightful suggestions.

5. Better Data Analytics:

Chances are, you’ve heard some of the hype and clamor surrounding artificial intelligence in modern business practices. The merger of IoT and AI has seen many recent developments, as the two can be used interdependently to provide e a centralized decision-making tool for all types and sizes of businesses.

AI and Machine Learning Development Services that can easily identify trends, patterns, and unique behaviors otherwise invisible to the naked human eye. Better data analytics and the need to safeguard this said data are two major reasons for the rise of this trend. By collecting insights from this data, we could even suggest it be rendered to help us make better decisions in our personal lives. The sheer intelligence, thoughtfulness and self-learning capabilities make this a hugely popular trend to look out for in the near future.

6. Smart Cities to Become Mainstream:

When it comes to data collection, many states have adopted a more technological approach – replacing or improving upon antiquated infrastructure; integrating sensors to reap data that proves invaluable for the purpose of urban planning and development. Prepare yourself for the integration of IoT into just about every sidewalk, crosswalk, highway, and byway, as data collection becomes less of a convenience and more of an evolutionary imperative for American progress.

Cities both nationwide and globally will become pioneers for the great data exchanges affording accessibility and empowering evidence for better decision-making. Ultimately, the digestion and dissemination of this unique, all-telling data will provide a fundamental platform for both private and public organizations, and the citizens under their watch.

7. Personalization of the Retail Experience:

With IoT, the efficiency of supply chain and information systems management has grown by leaps and bounds with respect to retail. Sensors and other smart beacon technologies are being used to tailor shopping experiences with ease, speed, and accuracy like never before.

In the not-so-distant future, IoT can be used to monitor, gauge, track, and personalize your investment portfolio – making unique, custom trade recommendations based on your data insights. Or, imagine getting notified immediately when a highly-sought after product from your favorite shop is discounted via push notification which when expanded, offers an indoor map of your favorite shop – leading you to the exact product you desire.

The value of this trend ensures the better integration of personalized retail experiences which ultimately can bring upon a new era of shopping as we know it.

Read More: Look Out for These 7 Trends in the Internet of Things (IoT)

For more related information, please visit our website:

https://www.charterglobal.com/technology-solutions/big-data/

https://www.charterglobal.com/technology-solutions/iot/

https://www.charterglobal.com/technology-solutions/open-source/

Google Launches Flutter 1.0 | Charter Global

Google has launched its portable UI Toolkit Flutter 1.0 during its Flutter Live conference in London. Flutter 1.0 is a mobile app development platform allowing its user to write apps that share a single code base across iOS and Android with a Native User Interface.

During the launch, many compared Flutter to React Native by Facebook. React Native relies on JavaScript while Flutter relies on Dart, Google’s in-house programming language, to avoid the need for JavaScript bridge to initiate interactions with the native services by the OS platform. Dart is easy to write codes in and therefore comes with a shorter learning curve compared to JavaScript.

According to a Google post, Flutter enables the “ultimate realization” of Material Design, Google’s own design language for Android, to create a foundation for user interfaces; thus “enables users to build beautiful apps.” The platform is powered by hardware-accelerated Skia 2D that allows lightning speed transitions.

Flutter is free and an open source solutions with a BSD-style license, and includes the contributions of hundreds of developers from around the world. It also develops a new capability for developers and designers to iterate on their apps in real time.

Flutter 1.0 is the first stable release of the platform. The new version focused on stabilization and bug fixes. It also added new features such as Dart 2.1, Add to App, and Platform Views.

Dart 2.1 is an update to Dart which provides smaller code sizes, faster type checks, and better usability for type errors. According to an announcement by Google, Dart 2.1 version reduced minified output size by 17% and improved compilation time by 15%.

Add to App is a feature that will let users add Flutter easily to an existing app. Currently, the feature is in preview since the APIs and tooling are still in development.

Platform Views enables the inclusion of an Android or iPhone platform control in a Flutter app. For this to work, Google developed two platform view widgets, Android-view and UiKitView. Android support is still in preview and will soon support iOS as well.

Flutter can be used for both UI and back-end instead of using one technology stack for UI and one stack for business logic. It is also aimed to reduce a lot of code as there are customization and pre-defined libraries available in the Flutter SDK.

Google also announced Hummingbird, a web-based implementation of the Flutter runtime which enables Flutter code to run on the standards-based web without change.

Charter Global has the experience in developing mobile app development in multiple platforms. We have expert developers for Android, iOS, Xamarin, React, SAP Fiori, Wearable, and Gaming. Get in contact with us today.

E-Commerce Trends on the Rise | Charter Global

Trends in eCommerce technology include mobility, digitization, customization, speed optimization, chat-bots, and more

According to research conducted by Big Commerce, 80% of people in the U.S. make purchases online at least once a month. While the majority of people shop on large marketplace websites like Amazon, roughly 30 to 40% also purchase from online retailers like web stores, independent boutiques, and category-specific e-retailers. This year we’ll see several e-commerce trends emerge with the potential to transform how we shop and communicate with online stores. 

1) Mobile first

In 2016, mobile eCommerce services accounted for over $25 billion in sales, an increase of more than 25%. This figure is predicted to continue to increase, reaching over $30 billion in 2017, and $42 billion by 2020. Mobile traffic has overtaken the desktop. Google is working on a new, mobile-first web index and marketing strategy. According to these trends, it’s critical to business to put mobile first, rather than simply optimizing for mobile.

2) Digital payments

Mobile payments are on the rise as smartphone users adjust to the convenience of contactless payments. Starbucks was an innovator in mobile payments, becoming one of the first to offer products based on an online payment model. In 2016, an increasing number of customers adopted digital payment methods, using their phones, cards and even watches to complete contactless payments. PureNet predicts that every customer will expect to be able to complete their transaction using a digital wallet in real-time.

3) Personalization and Customization

The amount of data available increasingly allows content, ads, and products to be shown to the right people at the right time, across the web and social networks. The continuing sophistication of personalized recommendations will be trending for eCommerce this year. Retailers will embrace personalized experiences – even using e-mail marketing to cater personalized emails to consumers, rendering unique customer experiences. and Artificial Intelligence by starting to collect behavioral data like browsing history, geo-location, and social media from website visitors and developing highly targeted campaigns based on customer segments and previous online experiences.

4) Fast delivery

Ecommerce delivery timescales have reduced drastically and become much faster, boosting customer relationships with eCommerce sites. Delivery and returns have always been one of the pain points of the online shopping experience, but improvements in eCommerce technology have improved delivery significantly. PureNet predicts same-day delivery will continue to rise in 2017, and more eCommerce integration with drop-off point providers such as Doddle.

5) Competitive Platforms 

eCommerce Technology will continue to play a greater role in automating the retail experience. With the help of the latest technology, salespeople will be able to focus on building relationships with customers to increase sales. In order to stay competitive, businesses must invest in high-performing eCommerce solutions. Providers such as Charter Global, apply leading technology tools to deliver customized eCommerce solutions to mid-size and Fortune 1000 companies. Experienced providers offer expertise across multiple, proven Cloud-based eCommerce platforms such as SAP HANA, SAP Business One, Magento, PCI DSS, Spring MVC (Framework ), Magnolia CMS/ Blossom module, HTML5, CSS3, JQuery, and Struts.

6) Chatbots

Chat-bots are AI-led automated messenger services that allow your customers to engage with your brand via instant messenger via machine learning. Over the last few years messaging apps have exploded in popularity, and thanks to eCommerce personalization, artificial intelligence technology has been adopted by many large retailers. This year will see these two trends combine to deliver a new way of shopping and communicating.

Charter Global offers SAP Hybris

SAP Hybris products are created for easy implementation to most businesses preexisting systems. The intergradation process is straightforward therefore fast to market. Each SAP Hybris applications is linked to one another. So, as a company grows and is in need for additional support in SAP Ecommerce Solutions, marketing, sales, billing, service or customer data, there is a SAP Hybris product for that. Its components are designed to work together in all settings and systems. This feature makes a company’s transition process to a full SAP Hybris system hassle free. Therefore, businesses do not need to completely change their current systems in one instance. The change can be done over time, which is cost effective and allows for a smooth transition.

Businesses that implemented SAP Hybris saw tremendous increase in their Return on Investment (ROI). The increase of the ratio between their net profit and cost of investment resulted from their integration of SAP Hybris systems. In a study commissioned by SAP these businesses saw a 307% increase. The study, “The Economic Impact of SAP Hybris Ecommerce Solutions for B2B,” focused on both qualitative and quantitative information from a number of businesses who run their website using Hybris.

SAP Hybris continues to be the first choice for many businesses due to its stability, large global implementation partner network, and vertical industry solution focus. The numerous applications for business problem solving and quick integration process makes SAP Hybris an industry favorite. There is also an application connector that can work with JDE applications providing easy implementation. Due to its enhanced functionality and seamless shopping experience, SAP Hybris is ultimately improved the buyers’ journey and overall experience.

According to the study, a composite organization using SAP Hybris ECommerce Cloud solutions over three years was able to:

1. Drive an additional 50% of revenue digitally.
2. Enhance customer experience.
3. Reduce order processing costs by 70%.
4. Improve productivity across teams.
5. Experience a 5% increase in average order value.

Marcus Ruebsam, senior vice president and head of strategy and solution management of SAP Hybris, stated: “As evidenced by this latest study, SAP Hybris ECommerce Cloud empowers organizations to make the buying process not only easier but more profitable.”

Read the full study at SAP Hybris.

Vendors, such as Charter Global, who understand the business value of SAP Hybris ecommerce solutions, have developed innovative pre-configured SAP Hybris, which can also be customized. Clients such as PPG have experienced rapid ROI from the solution.

According to Phil Bauer, VP Information Technology, PPG: “Charter Global enabled us to achieve our goal of deploying a full featured ecommerce solution that will help us to improve our online customer experience and allow us to stay competitive in our market.”

If you would like more information on pre-configured SAP Hybris ecommerce solutions, visit Charter Global.