Monday, March 1, 2021

Automate your Application testing using Selenium

Selenium, an automation tool, has been a top choice among developers for some time – and for good reason. The platform is incredibly flexible, functional, and is able to support a variety of browsers compared to other options.

 

What is Selenium?

 

Selenium is a suite of programs to create a multitude of testing solutions for businesses. It is an open-source platform able to be used with different types of browsers and applications. When writing test scripts for Selenium, the Charter Global team is able to choose from a variety of programming languages including Python, Java, C#, and more.

 

Why Do We Need Automation Testing?

 

We want to test, re-test, and test some more before ever completing the project. If even one element is off on part of the code, it could mean thousands of dollars to fix the error. With automation testing that Selenium offers, Charter Global can deliver solutions faster, more affordably, improve efficiencies, reduce errors, and increase productivity.

 

How Does Selenium Beat Out Other Options?

 

We believe it easily reigns supreme across other automation testing tools. Selenium supports many programming languages and is compatible with multiple mainstream browsers, which lets the Charter Global team know whether a solution will work seamlessly across a variety of interfaces, especially knowing that people often go back and forth between browsers.

 

Selenium is very cost-effective, as it is an Open-Source tool, making it one of our top recommendations to businesses looking to stick to a budget while making an impact on how they run their organization. Testing scripts written for Selenium can also be reused and are easily integrated with third-party applications, making it a better choice than most automation testing options.

 

Why Does Charter Global Use Selenium?

 

Out of the automation testing tools available, we believe Selenium is the best choice for the best price. In other words, it gives you the “biggest bang for the buck”. It is often a low-cost option for our clients and it’s able to test everything across a variety of programming languages, browsers, frameworks, integrations, and more, making it extremely versatile in its use.

 

We have assisted many clients to test their applications using Selenium. If you are interested in using Selenium as an automation testing tool in your business to accomplish your goals, give us a call today to schedule a consultation!

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Tuesday, February 23, 2021

How to Leverage RPA to Improve Your Back Office?

Back office operations include a range of functions like accounting, IT, HR, data management, and much more. Charter Global frequently works with clients seeking a more streamlined back-office with Robotic Process Automations in order to improve overall efficiency.

 

What tasks are able to be automated?

 

If an assignment is repetitive, it most likely can be automated. For many back-office operations, using RPA is a great way to free up employees to work on time-sensitive critical tasks. While at one time there was a worry that robots would take jobs away from the more they were used in businesses, we have found that our clients are able to scale and provide better customer service than without robotic automation. From small tasks to more complex projects, RPAs empower employees to engage in more meaningful work, have higher job satisfaction, increase morale and further the goals for the company.

 

Where should my back office start with RPA?

 

Because each business is unique in how the services it offers, the people it employs, and the way it operates, we always recommend consulting with our automation team before getting started. If a business is just getting started with RPA, we will start with a simple approach. Changes (whether big or small) in a business can often cause waves that impact the organization in surprising ways. By starting with a few simpler RPA bots and building from there, Charter Global can ensure your business will improve exactly how you want it to be.

 

For some businesses, their first RPA might be fact-checking payroll information. For others, it might be data entry of new leads from a recent survey. Regardless of what the function is, RPA is often able to completely eliminate human error, decrease costs, and improve productivity.

 

How can Charter Global help?

 

The automation development team here at Charter Global is able to provide custom, unique automation solutions for all of our clients’ needs. From automating simple tasks to multi-moving complex jobs, we can help you determine exactly what you need in an RPA bot. We will coordinate with your organization to figure out what goals you are hoping to achieve with RPA, as well as what type of impact it will have overall on your business. Our team works with you from start to finish to ensure you have success every step of the way!

 

We do everything in our power to make the integration and implementation of your RPA solution as easy and seamless as possible. Compared to other automation options, RPAs are often quick to implement and do not require a lot of support. This makes it easy for your IT team to manage, and you will not have to worry about a long, drawn-out business disruption by our team.

 

When you are ready to implement an RPA solution in your business, schedule a free consultation with Charter Global.

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Top qualities for success in SAP Hybris

 Over the past couple of years, SAP Hybris has become a common thread in many global IT initiatives as companies seek to improve their customer connections, whether they are B2C or B2B. It first began with retailers as Hybris initially went to market primarily as an e-commerce solution. Companies in other industries soon saw the e-commerce successes and sought to bring their businesses similar wins through Hybris. Today the Hybris market is booming with projects being initiated by companies across the globe and across industries.


Even with the growing demand for Hybris consultants, clients still hold out for the right fit when it comes to selecting a Hybris freelancer to drive their project. So what are the core skills and qualities necessary to get ahead in the fast-paced Hybris projects environment?

Working almost exclusively in the Hybris market, the Global Enterprise Partners team asked our network this very question and found that exceptional Hybris consultants should have the following:

1) A well-rounded technical background

There seems to be a common misunderstanding that Hybris consultants should have a strong background in e-commerce and this is what will make them successful. A background in e-commerce is indeed valuable, however, the technical background is far more important.

Hybris is based on spring, which means that any Hybris consultant should have extensive development experience in Java and J2EE. Strong consultants will have experience with spring, Java and J2EE and will have worked in these areas for five or more years before moving into Hybris. This background in development provides a solid foundation for technical insights to drive results for their prospective clients’ businesses.

While the length of time developing in Java and J2EE is not in and of itself an indication of the skill of a Hybris consultant, it is a commonality among the best consultants who go on to positions with more leadership capacity.

2) A baseline understanding of Omni-channel concepts

As Hybris extends across industries and diversifies its offering it’s easy to forget that at its core it is an Omnichannel solution. Product Content Management and Order Management Systems are often the baselines for many Hybris implementations, so as a result, many successful consultants come to a project well-versed in these concepts and potential solutions.

Skilled consultants will have a holistic understanding of underlying Omni-channel principles that are then backed up with a sturdy foundation in technical development.

3) A breadth of Omni-channel experience

A solid understanding of Omni-channel principles should be matched with a breadth of experience in this area as well. The best SAP Hybris consultants will have work for at least several companies operating on an Omni-channel model— these will most likely be retailers, however, it is becoming increasingly desirable to have experience with newer industries such as travel or insurance as Hybris extends their client portfolio.

The most qualified Hybris consultants will have worked in several industries on Omni-channel initiatives, lending them a well-rounded perspective on solutions and options for prospective clients.

Client demand in Hybris competencies is on the rise with new projects being initiated by companies across industries. The substantial investment in implementations and improvements has prompted clients to critically assess the caliber of Hybris candidates in order to ensure the results drive a competitive edge. I found through my network that there are 3 core qualities that all top-performing Hybris candidates have: strong technical background, baseline understanding of Omni-channel principles, and breadth of Omni-channel experience. If you’re a Hybris consultant, looking to work into a leadership position in your next project, these qualities are each a strong tool to add to your professional skillset.

Read here for: Understanding the Background of SAP Hybris

Benefits of Xamarin App Development for Your Business

 Xamarin application development is by far one of the most used frameworks by developers across the world while its popularity and demand are on the rise continuously. Major organizations like BOSCH, SIEMENS, PINTEREST, and more are currently using Xamarin for their product development.


Here are some of the benefits of Xamarin App Development for Business:

1. Native User Experience

Xamarin application development results in the creation of applications that offer native or near-native experience with the use of Xamarin. Forms. The frameworks have access to the native APIs that are currently used for platforms like android, iOS while the nativeness is the result of some platform-specific elements that can be found in C# and Visual Studio. In addition to this, Xamarin. Forms further ensure the creation of convenient UIs for platforms like iOS, Windows as well as Android.

2. Single Technology Stack

Xamarin app development is one of the most sought-after ways for businesses to ensure time-effectiveness as well as ease of creation for the developers. The single language in the technology stack that is C# can be used for creating multiple solutions without having to switch environments, all thanks to the Visual Studio. The single technological stack in the Xamarin Framework makes it easy to use and learn.

3. Shared App Logic

With almost 95% of the code that can be reused once it's written, Xamarin app development is considered one of the easiest tasks to perform. This strategically reduces the amount of time required for the completion of the application tasks while significantly reducing the effort required as well. The developers can run a single codebase across multiple platforms with only a minimal change required.

4. Cost-Effective

Since the Xamarin app development framework uses a single technological stack as well as a reusable code, the time required by the developers for the development of a single application is significantly reduced while at the same time allows them to release their software faster to the client. Since the entire process is carried out between C# and the Visual studio, the organization only requires a single team to work on the task as it is streamlined significantly thereby eliminating additional expenses required for multiple teams. tart building on a smaller level and scale up moving forward.

5. Integrated Testing

Xamarin test clouds, unlike others, allow the developers to test their application continuously during the development process which thereby results in faultless code generation. In addition to this, the Xamarin test cloud can be used across multiple mobile platforms to test the application without having to buy multiple devices for individual testing. Finding performance issues before the release of the application makes way for a rather cost-effective solution when compared to other frameworks.

6. Open-Source and Microsoft Support

Being an open-source framework, Xamarin is constantly improving as we say. Apart from this, the framework is backed by the most dominant power in the world that is Microsoft, making it rather scalable, stable as well as robust.

7. Easy Maintenance

Since the frameworks allow code reuse, the application created with Xamarin. Forms are rather easy to maintain. Applying changes to the source code when concurred with an issue can be ultimately seen on the other aspects as well thereby saving time and money. Apart from this, the large community is always ready to support issues at hand while providing proper documentation as well as training.

Since Xamarin app development with its many benefits has been proven rather beneficial for business organizations, the popularity of the framework seems no bound in the present times. Developing the mobile application with Xamarin results in cost-effectiveness as well as increased efficiency in addition to getting the native apps like experience as well.

It is one of the frameworks that doesn’t allow any compromise on the quality while at the same time offers time-saving and cost-cutting measures for the organizations. The scalability of the platform in addition to the ease of use further adds to its benefits. However, it is necessary to consult a professional while choosing between native or cross-platform application development considering the multiple business expectations, market trends as well as client requirements.

Reference Links:

https://www.charterglobal.com/technology-solutions/mobile-application-development-services/

https://www.charterglobal.com/technology-solutions/application-development/

How to Plan Your Mobile App Development Strategy?

 Let’s consider how to plan your mobile app development strategy.


Step 1. Outline the company’s overall strategy

Identify your company’s mission, vision, goals, and targets. It will help you to understand how your app will meet your customers’ and company’s needs.

Step 2. Identify your target users

Developing a business plan for a mobile app also requires a thorough analysis of your target customers. This analysis should be based on their age, gender, preferences, needs, and pains. For instance, if you want to launch an app for learning new languages, your audience will consist primarily of young people motivated to learn new foreign languages.

Step 3. Analyze your competitors

One of the most important elements in the app development business plan is an effective competitor analysis. Due to the fact that app stores are crowded by numerous applications of similar types.

Step 4. Decide on a type of app you want to create

Choosing the type of app you need is one of the most significant stages of app development. Keep in mind that native apps support only one platform while hybrid apps can work on several platforms but with limitations on the functional side.

Step 5. Decide on development methodology

You can choose between two methodologies: Agile and Waterfall. If you stick to the Waterfall methodology, you decide on the parameters of app development at the very beginning and develop the app step by step, but it’ll take longer until you’ll see the first prototype of the working app. With Agile methodologies, you can develop several sections of an app simultaneously and introduce changes at any stage of the development process.

Step 6. Create an effective marketing strategy

Last, but not least, the point in mobile strategy is marketing. If you want to make your app visible, think about the platforms that you want to target, and how you will measure the convergence. For instance, in the case of app development, your tools will include the number of downloads, sales, app analytics, etc.

There are a lot of tools that will help you to promote your app. One of them is app store search optimization, which makes your app visible to the users. With the same aim, you can use search ads in app stores. You can also use such a tool as AppMachine, which will help you to advertise your app among your clients. Finally, one of the most effective and powerful tools is social media advertising (Instagram, Facebook, TikTok, etc.).

Conclusion:

Without an effective and thought-out mobile development strategy, it would be impossible for your business to become visible online. Thus, before you decide to create an app for your business, elaborate a step-by-step strategy that will make the process planned.

Reference Links:

https://www.charterglobal.com/technology-solutions/mobile-application-development-services/

https://www.charterglobal.com/enterprise-mobile-application-development-strategy/

Friday, February 19, 2021

How to Get Started with RPA?

Robotic Process Automation (RPA) is a new and exciting concept that allows a business to create bots for repetitive tasks quickly and easily while integrating within their current IT technology infrastructure.

 

What is RPA?

 

Robotic Process Automation (RPA) is software that executes repetitive rule-based processes. It allows employees to eliminate tasks that are repetitive and freeing them to focus on more complex tasks while knowing that the repetitive tasks are still getting done. It’s the employee’s new virtual worker that can be executed many applications simultaneously across multiple platforms.

 

How to Implement RPAs in a Business?

 

While some companies may try to create an RPA solution for a business, only to be never heard from again, Charter Global uses the following development lifecycle.

RPA-Life-cycle

By following this RPA development lifecycle we can efficiently identify, document, develop, test, and implement your business processes creating a bot that can run continuously. RPA bots can be implemented fairly quickly, especially when compared to other automation solutions. In addition to creating your bots, we assist in monitoring and training your IT department team.

 

Some Words of Advice

 

While it can be exciting knowing that you can improve your business’s efficiency seemingly overnight building automation bots within your business can be done in steps, so that you can gradually work your way towards the goal, without causing a significant disturbance within your company.

 

If you are unsure of what business processes should (or shouldn’t) automate, please give us a call! Our automation bot experts can help you analyze your current business processes and develop an RPA strategy. Ready to get started with RPAs in your business? Set up a free consultation with the Charter Global automation team today!

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Wednesday, February 17, 2021

What is Ecommerce Marketing?

Ecommerce marketing is the universal superset of all digital marketing campaigns. With the goal to drive the target group towards an online shopping website, eCommerce campaigners can employ social media, emails, and Search Engines to various degrees to serve this very purpose. A good eCommerce marketing campaign is an all-encompassing journey that strategies its spend on a step-by-step basis on any, either, or all three forms of online marketing. A good marketing strategy is essentially entrenched in the history of the brand.

If you are well set up on one social platform and mostly sold your products through Facebook or Instagram and are now looking to expand, your growth story will evolve differently from someone who has the bandwidth to start with a website right away. It’s very important to inculcate the historic usage of social media from the conception of the brands. Unlike traditional marketing strategies, eCommerce techniques are readily available for you to view on various dashboards- it’s up to you to choose what will work best for you further. Leveraging this freedom to choose is what makes you write your own eCommerce marketing Playbook instead.

Why eCommerce is important?

We listed some factors that prove the Importance of eCommerce in today’s world.

Brand Recognition
Responsive Web Design
Good UI/UX
Search Engine Friendly
Highly Secured Payment Process
Instant Feed Back For Products
Customer Base Irrespective of geographical boundaries
Low Operational Cost
Fascinate Users With Instant Offers and Sales.
Ecommerce Marketing Methodology

There’s never a fixed eCommerce marketing strategy that fits all eCommerce channels- therefore, your methodology will most likely be a hodge-podge of the best techniques out there that will guarantee you high ROI, increased sales conversions, and whatever else your goal is. There are several eCommerce marketing methodologies to choose from, and these include:

Content marketing:

This essentially involves producing written content, photos, videos, infographics, and the like to engage consumers on various platforms like blogs and social media to increase leads and conversions as well as start a conversation around your brand. While the costs are relatively low, the time taken for content marketing strategies to bear fruit is long and can be quite frustrating. However, it is one of the most important strategies out there.

Email marketing:

With this, you reach out to potential customers, in their inboxes, with content, discounts, and other offers that they will find interesting. A good email marketing campaign always leads a reader to click on the call-to-action button and engage with your business platform. Also, it is much-needed among all other eCommerce skills.

SEO and Pay-per-Click Advertising:

While the others take good old hard work to bear fruit, PPC Advertising is often quicker though not ideal for businesses that are just starting out. The strategy involves paying for audience-targeted ads so that for each click you get on your website link, a fee is paid to the search engine host. SEO is more organic- it involves adding the most searched and relevant keywords to your content so it’s more likely to show up on search engines for related searches.

Read more about how the Ecommerce Technology Trends on the Rise:

https://www.charterglobal.com/ecommerce-trends-on-the-rise/